There are several very popular e-Commerce platforms in the global market nowadays . We’ll provide a few reasons why you should opt to Magento.
- Highly customizable
E-Commerce businesses come in different shapes and sizes.
Because of being an open source platform, Magento is expected to be considrably highly customizable and modular. Its extremely flexible technology allows you to develop beautiful front-end customer experience journey by modifying or plugging in layouts and templates of your choice. Backend workflows can be redesigned to suit your business and made solid by modifying events and grids, rewriting code etc.
- Really fast
Magento site loads under 2 seconds. It allows you to cache your pages easily using Varnish, retrieve data from enormous databases in milliseconds, process queries in no time and load pages fast enough to please even the most impatient customers.
- Third party app integration
Magento’s extensible API allows you to connect to any kind of app or plugin of your choice extremely easily.
- Tailor made for e-Commerce
Originally Magento was made as a platform intended for e-commerce. The core features that Magento comes with make building e-commerce sites on it a really easy and simple task.
- Hosting services by your choice
Magento allows you to pick the hosting service you want. This keeps your costs down and offers you the flexibility of switching hosting services if you run into problems with your existing one.
- Grow bigger
Add as many features and products as you want to your site, with no additional costs at all.
- SEO friendly
Magento saves you the development trouble of creating SEO optimized URLs, meta tags, descriptions, URL rewrites, site maps, navigation and category structures and more. Its source code comes with all of these features built right in, saving you a lot of trouble and time, while still ensuring that your site is search engine friendly.
- Multivendor marketplace
with Magento, you can run multiple websites on the same common backend system. You can even have different domains for each website. Control all of them simultaneously through a single unified admin panel using Magento.
- Mobile friendly
It’s real easy to develop mobile friendly websites using the HTML5 capabilities of Magento. Magento gives your mobile site audio visual features, drag and drop capabilities, gesture based controls as well as image scaling for varying screen sizes.
- Go international
Magento supports multiple currencies and tax rates. It supports customization of your site in local languages, right to left text wherever needed as well as local cookie notification policies.
- Free open source
Magento has 3 versions in total: Magento Community Edition (free); Magento Enterprise Edition (paid); Magento Go (paid & hosted on Magento’s servers)
The most popular of them all is the Community Edition, which is completely open source and possess probably the largest and most active developer community for e-commerce platforms on the internet.